The world is still catching up with the internet. The web has allowed new work titles, such as the blogger position. It comes with questions such as: How Do Bloggers Get Paid? It’s an interesting question that newcomers to the field can research. But answering this inquiry has implications for professional bloggers too, it may spark new ideas in them. Having a beginners’ mind can be valuable since it can give birth to new business solutions, products, or services. Many bloggers have more than 1 monetization method since it provides stability to their business. I will show you how bloggers get paid next:
1. Selling digital products
Writing blog posts or doing vlogging (video blogging) can spark ideas for products such as eBooks or courses. One of the main benefits of this approach is that the creator can sell their products on their website, or they can recruit affiliates. This way sales are turbocharged, and profit possibilities are enhanced. It also provides the author with enhanced credibility and status. Add low overhead costs to the mix, and you have a winner solution.
2. Printed and audiobooks
Self-publishing has democratized the information market. Many individuals prefer to have a physical book or listen to an audiobook when they’re working out or driving. You can use online services that transform your digital book into a physical version at no cost to you. You can read aloud your eBook and transform it into an audio version and sell it as an audiobook.
3. Membership sites
Sometimes, you have a lot of content that doesn’t fit in a single eBook or course. A way to share it with your audience is through a membership site. This is a website where content is placed and protected behind a member login webpage. This way, you can drip content to your customers each month or have it available as reference material. A benefit for you is that they pay you month to month, transforming it into a passive income solution.
4. Affiliate marketing
This is a favorite for bloggers, even those who create their products. A vendor provides you a link you can share on a blog post or through your email list, when your reader buys through that link, you receive a commission. Since most actions on the internet are automated, it’s a scalable method for earning passive income. One benefit of this monetization method is that you can get up to speed quickly.
A well-handled blog is a proven way of generating traffic. This traffic can be used to sell a wide array of products and services, including those found in an eCommerce store. Demand for physical products found on the internet has grown worldwide since the 2020 COVID-19 pandemic. New buying patterns from the global market makes eCommerce a suitable option. It has a faster buying process, it’s flexible for customers and you dispose of fast response to market demands.
6. Sponsored posts
As your blog grows in popularity, you may find sponsors communicating with you through email or social media. They may request sponsoring a post, this means you write a review about their products or services or you write a normal post or series of posts where you write a “Brought to you by” announcement in your post. Don’t limit yourself to blog posts, you can sell space in your email blasts, videos, and podcasts.
7. Publishing on Kindle
It seems a long time ago you needed permission from a publisher or editorial company to bring your knowledge to the market. Amazon changed all that, today, you can, in no time, publish an eBook on the Kindle Platform, which reaches millions of possible customers throughout the world. Although it’s not directly related to a blog, you can use the same skills you need to write blog posts to write a best-seller, and of course, you can advertise your eBook on your blog and email list.
8. Freelance writing
Although it fits in the category of Services, freelance writing is a favorite of many bloggers and deserves its sub-headline. Why is that? Because before your blog reaches a certain level, monetarily speaking, you can earn extra money writing for other people. Since you’re used to writing blog posts, this option feels like second nature. Even if your blog achieves success, you may feel it’s a great way to earn extra income, if the price is right.
You can promote the services you provide through your blog. Ask yourself: What am I good at? It may be graphics, writing, coaching, virtual assistance. Your skills dictate what you will offer. There are many benefits when you market yourself through your blog. One huge benefit is that you set your price. Most freelancer websites benefit from a race to the bottom. This may be beneficial for the buyer, and you, as a seller should also benefit from standard market pricing.
10. Mentoring, coaching
You may start a personal branding blog that focuses on selling your mentoring or coaching abilities. Mentoring is a collaborative and reciprocal relationship that occurs between a junior and senior practitioner in a field. Coaching is helping a customer achieving a personal best and produce results in their professional and personal lives. Both services are growing in popularity, especially because the barrier of entry is not precisely high. It also pays well.
11. Brand related gigs
As a blogger, you create a personal brand. This gives you many options, online or offline when it comes to the value you can provide. You can:
- Offer paid webinars
- Be a speaker
- Be a workshop leader
- Offer in-person events
Your blog provides you with credibility and serves as a starting point to differentiate yourself in a crowded market, it increases customer loyalty, it makes your clients come back and it is a way to attract your ideal clients.
12. CPM advertising
In the digital marketing and online advertising world, CPM means cost per thousand impressions. It is the amount of money a blogger gets paid for showing one thousand ad impressions. It’s a very popular way of monetizing a blog, mainly because it’s easy to set it up technically. It creates value in the market since advertisers can reach a wide audience while being able to optimize those campaigns so they can reach their goals.
13. Pay per click ads
PPC means pay per click. It is a business model where an advertiser pays a certain amount each time an ad of theirs is clicked. It is essentially a way of acquiring web visitors to a site. Google AdSense is a sought-after service known in this category. Although it has many competitors, only a few of the available options rise to the top as contenders. I’ve seen that if you succeed in this business model, your site has a considerable resale value as an investment.
There you have it, How Do Bloggers Get Paid? You’ve seen some of the most popular options at your fingertips. You may find that your skillset or budget is better suited to a particular alternative. The good news is that you can profit from one choice or all thirteen.
These possibilities are not written in stone. You can test different options to see what suits you best. This way you’ll become more experienced and your income should also improve. Profiting from your passions has never been so accessible.